Posts Tagged ‘online marketing’

Publishing is Dead {Video}

17, Mar 2010

I’ve known I’ve wanted to be in advertising since I was probably 14 or 15. I wouldn’t be able to explain to you why but I have always been drawn to the field. That said, I never really pictured myself working in digital advertising when I was younger and thinking of the big, awesome advertising [...]

When an Ad Idea Gets Bigger than a Product

13, Feb 2010

I admit it, I freaking love the Knorr Sidekicks commercials as of late. Created by DDB, Toronto, it all started with this gem: Adorable. People liked it; they felt sorry for poor ol’ Salty. It conveyed the message well (thanks to Knorr, you won’t need Salty around anymore) but kept it lighthearted. And Salty was [...]

Top Ten Favourite Blog Finds of 2009

31, Dec 2009

It’s that time of the year again! When everyone starts rolling out their favourite lists for 2009. And I am not ashamed to admit I am a slave to trends! I hop on the bandwagon so fast, you wouldn’t even see me on the ground. I have no identity or a creative thought in my [...]

Why I’m the Best Thing for Advertising Since Sliced Bread

24, Jul 2009

I made an ad. Yeah, I know. I am allowing each and every one of you a sneak peek into the genius that is me. My artistic ability, coupled with my intense and brilliant advertising strategies will soon make me a household name in the advertising world. So I want to warn you. What you [...]

#WriteOff09 – Day 27: Scientology + Banner Ads = WTF?

5, Jul 2009

If you’re behind the game, here’s a link explaining The Great Write Off of 2009. You can find links and discussion to all posts by checking out the Twitter trending topic, #WriteOff09. So I was looking up lyrics today and came across some great Scientology ads on a song lyrics website, Sing365. Just thought I’d [...]

#WriteOff09 – Day 3: “I’m Going to Find a Job Using SM!”

11, Jun 2009

PREMISE As some as you may know, I recently returned to Toronto after a 6 month trip to Australia, working and traveling. I arrived back in town mid-April and immediately was on the job hunt. While my job in Australia had been good for my minimal time working there, it wasn’t wasn’t a job I [...]

It’s All In the Details

6, May 2009

I know this is a little thing, but it’s the little things like this that drive me up the wall. Recently I was on the MTV.ca site enjoying some free TV programming thanks to The Hills Aftershow Show (I never claimed to have good taste in TV!) when I noticed this banner ad above me. [...]


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